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A LOCAL COMMUNITY INITIATIVE AIMED AT KEEPING YOUNG PEOPLE AT RISK OF CRIME OFF THE STREETS AT NIGHT & FOCUSED INTO MORE POSITIVE ACTIVITIES GREW INTO THE BIGGEST SUMMER BASKETBALL PROGRAM IN BRITISH BASKETBALL HISTORY.

WHAT WE ACHIEVED

87,219

OVERALL PLAYERS

19.2 M

GLOBAL AUDIENCE ONLINE & TV

326

US BASKETBALL SCHOLARSHIP ATHLETES

288

CONTRACTED PROFESSIONAL PLAYERS

80%

OF GB NATIONAL TEAM PLAYERS PLAYED AT MIDNIGHT MADNESS

42

FREE INTERNATIONAL TRAVEL TEAM TRIPS FOR WINNERS

49,365

TICKETS SOLD FOR LIVE FINALS EVENTS

4267

PLAYERS PROGRESSED THROUGH TO UK UNIVERSITIES

419

NEW COACHES & OFFICIALS

£2.5M+

NEW INVESTMENT GENERATED INTO BASKETBALL

WHO WE'VE WORKED WITH

MEDIA PARTNERSHIPS & OUTLETS

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Midnight Madness is the biggest summer basketball tournament in British basketball history. An exciting, high-octane competition that invites players from 'Street To Elite' to 'Show & Prove' they have what it takes to earn a spot on the UK MM Elite Travel Team who take on international teams across the world, competing for life-changing opportunities in unrivalled environments. A platform for the under-exposed to gain global attention in a competition unlike no other.

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